The Allure of the Internet

The internet came in like a lion, and it ain’t going out anytime soon…

But why is it that the internet has garnered so much attention and been able to retain it as well?

What’s more impressive is the fact that the internet attracts the individual and the business alike, enabling each user of the internet to utilize it in multiple different ways, as different “clients.”

The internet enables me to do research on topics that are relevant to my life. It also allows me to connect with my friends and family members via social outlets. I am able to publish a blog to the internet, basically telling my personal story, and am able to share that information with those that care to consume it.

On top of that, I utilize the internet for business as well–attracting customers, putting them through my sales process, and developing a relationship with each and every one of them. On top of my business presence, I also use the internet to share my message as an avatar for my business–positioning myself as “the talent” and delivering educational and motivational pieces under the umbrella of my company.

Through this brief description of a few ways that I utilize the internet, you can see that me, one user of the internet, can easily turn into multiple users, as I’ve created multiple “avatars” or “clients” that I utilize the internet as.

With the ability to encapsulate time into a blog, image or video and make it available for a target audience, the allure of the internet is found.

Sharing a message, whether personal or business related, has never been easier due to the ease of syndication available on the internet.

And once you post your blog, video or image on the internet, it’s there to stay–for better or for worse, lol.

The benefit of the longevity of the internet is that you can encapsulate your message, your sales pitch, your product review, what have you, into a consumable piece of content that works for you on a consistent basis, 24/7/365.

The industrial revolution in America is over, and we’re still trying to figure out this intellectual revolution that we’re engaging in at this very moment.

Our most abundant resource is now our intellect, applied in efficient ways to maximize productivity.

Are you utilizing the internet like you should be?